VITE Racing

Recover right with Vite!

Jeremy Schwab — Wed, 05 Dec 2018 09:50:29 +0000

We all spend a lot of time training and paying detailed attention to every possible performance gain. From ceramic bearings to aero components, we are always striving for those marginal gains on the bike.

But how much attention do we spend on recovery?

To reap all the rewards of our training, proper recovery is essential. This allows us to train hard, recover, and more quickly be able to train hard again. These are "real gains" which can translate to bigger power numbers on the bike.

Take for example Whey Protein. Whey Protein is used by many athletes and typically comes in two forms:

Whey Protein Concentrate
Whey Protein Isolate

Do you know what type of Whey Protein you currently use?

Most whey on the market is from Concentrate. Whey Protein Concentrate can vary greatly with anywhere from 25-80% protein, 4-52% lactose, and 1-9% milk fat. That doesn't sound too good does it and how do you even know what you are getting? This can explain why many athletes experience digestion problems when using whey. Not to mention those disgusting "clumps" when mixing.

At Vite we strive to provide only the BEST quality ingredients. Our Whey Protein Isolate is over 90% protein and contains less than 1% of lactose and milk fat. This is especially beneficial for you if you are lactose intolerant and can not digest the lactose in other whey proteins.

By mixing it with Almond milk, you can now enjoy a virtually lactose free recovery shake.

#noclumps #grassfed #madeintexas #realgains #marginalgains

Protein intake during endurance activites

Jeremy Schwab — Wed, 24 Oct 2018 13:11:02 +0000

We get asked the question sometimes...

"Why is there no protein in Vite Hydration? Other products on the market use Protein in their sports drinks, why don't you?"

Well it's simple actually...

It's kinda like Pumpkin, there is no benefit to adding Pumpkin to a Hydration product so we don't.

Consuming protein during endurance activities provides no benefit in performance. In fact, most testing and studies shows that it has a direct correlation to GI issues.

At Vite, we have three core products:

VITE CHARGE | used BEFORE exercise
VITE HYDRATION | used DURING exercise
VITE RESTORE | used AFTER exercise

Each of these products are unique and intentional in their objective for optimal performance. Therefore, we don't include protein in our Hydration drink to avoid GI issues during exercise and to guarantee superior hydration.

Science

During exercise, protein is not easily digestible and will tend to sit in your gut. This can slow the absorption of electrolytes and carbohydrates which are needed to replenish glycogen stores. Not only that, but from a hydration perspective ingesting too many calories during exercise can actually de-hydrate you.

Joe Friel is probably one of the most well known and trusted endurance sports coach in the world. Check out his article here for more details on this subject:
http://www.joefrielsblog.com/2011/09/should-you-use-carbohydrate-protein-sports-drinks.html

Vite Restore

If you are looking for protein it should be in the form of recovery taken after endurance activity. That is why we have a product specifically targeted at recovery which has all the protein and amino acids your body requires. Five ingredients and using one of the highest quality Whey on the market from GrassFed cows. Did we mention it is also virtually lactose free when paired with almond milk. To learn more about Vite Restore, click here.

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Proper preparation for CX races

Jeremy Schwab — Mon, 01 Oct 2018 14:56:48 +0000

With cyclocross races in full swing, lots of athletes are focusing on having the right tires or tire pressure. But how much time do we spend on proper nutrition and hydration, after all the races are only 30-60 minutes. Right? Not exactly. Think about it...during CX races you don't have time to hydrate or fuel, so you need to be prepared well before you get to the start line. So here are a few tips:

(1) Pre-loading electrolytes.

During cyclocross races there isn't the opportunity to be drinking from a bottle or taking a gel. Instead you need to come into the start of the race fully loaded, knowing that all you will be doing is depleting your stores once the gun goes off. Therefore, drastically increasing your intake of fluids and sodium will help increase circulation of nutrients and water in your blood so your muscles can be firing on all cylinders. That is why "super hydrating" prior to a race with Vite Charge can guarantee your body has what it needs to deliver fluid to your muscles when you need it to.

(2) Take a caffeinated gel.

Depending on your tolerance for caffeine a 50-100mg gel can definitely increase performance. It is important here to get the caffeine and fast burning carbohydrates anywhere from 30-45 minutes before the gun. Unlike road races where you might wait until mid-race, in CX you want that caffeine to be charging your systems from the gun. So 15 minutes before just isn't enough time to adequately get it into your system. Remember, one of the most important parts of the race is the start and your positioning into that first turn.

(3) Arrive at the start line hydrated.

Don't worry about having the urge to pee during the race. As long as you went 15-30 minutes before the start, you'll be good. Once the race starts it will be so intense that your body will shut off the "I need to pee" part of your brain. Instead, you will be fully hydrated and be able to draw on that reserve during the 30-60 minutes of racing.
PRO TIP: Sip on some Hydration drink as you wait in the staging area. This will give you the last bit of hydration you need as well as alleviate any potential dry mouth feeling before and during the race. Even though you are properly hydrated, starting a race with cotton mouth happens and this is a way to help avoid that.

By paying attention to these details, you will ensure that you are properly prepared for those efforts. And more importantly that you are more prepared than your competitors. This is critical when you know the other competitors are just as fast and/or have the same level of fitness. So proper fueling and hydration becomes that marginal gain that can help you get across the line in front.

Why a Powder Drink Mix is better for you?

Jeremy Schwab — Mon, 09 Apr 2018 13:11:48 +0000

We get asked the question from time to time about why we provide our drinks in a powdered form instead of bottling it, so we thought it was worth a short post to share the details.

The simple reason is that it is the ideal way to not have to add anything artificial.

By providing it in a powdered form, we can provide only the ingredient you need for performance. Companies that provide bottled drinks must typically add artificial ingredients and/or binding agents to increase shelf life. That is why at Vite, we choose to provide all our drinks in a powdered form:

no artificial ingredients
no artificial sweetners
no binding agents
only simple ingredients
only ingredients you can pronounce

In addition, powdered drink mixes are much easier to transport as you can pack them with you on the go and don't have to worry about refrigeration. And since we use only the most high quality packaging to keep your product staying fresh, you can be confident that it will last as long as possible.

PRO TIP: To make your powdered drink mix last even longer and preserve freshness, don't store it on top of the fridge.

The heat and humidity can cause it to degrade faster which is why it is always recommended to store in a cool, dry place, like your pantry. The sell-by-date on powder drink mixes is usually several years depending on the natural ingredients. And even after that date, sometimes the product is actually still safe to consume if always stored properly. The main reason for sell-by-date on powdered drinks is more related to the fact that the flavor can start to fade over time.

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The Secret behind Branched Chain Amino Acids

Jeremy Schwab — Tue, 12 Dec 2017 09:28:26 +0000

Branched Chain Amino Acids (BCAAs) refers to three essential amino acids: Leucine, Valine, and Isoleucine. They are "essential" because we must get them in our diet since our bodies do not produce them. Amino Acids are the building blocks of protein (think: meat and dairy) and have various functions related to energy production during and after exercise so they are needed in sufficient amounts. They also help to build lean muscle and speed recovery.

Do you currently take Brand Chain Amino Acid (BCAA) supplements or capsules?

Did you know that BCAA is naturally occuring in the whey protein used for Vite Restore?

For comparison, we took a look at one of the leading BCAA capsules on the market. Their serving size is 8 capsules and you get the following BCAA:

3,000mg of Leucine
2,000mg of Valine
1,000mg of Isoleucine

Many of the other capsules on the market recommend less capsules but then you don't get the same quantity of amino acids.

Did you know that just three scoops of Vite Restore has the following?

3,597mg of Leucine
1,815mg of Valine
2,013mg of Isoleucine

But you also get...

30g of Protein that is not found in BCAA supplements or capsules.
1650mg of Alanine which also plays a crucial role in athletic performance, exercise capacity, and building lean muscle.
528mg of Arginine which has many heart health benefits including improving blood flow and circulation. Bascially once in the body, Arginine is converted into nitric oxide which causes blood vessels to open wider.

Enough about science, now lets talk about food.

Not only does Vite Restore taste delicious and have zero grams of fat, but you can use Vite Restore in lots of recipes like pancakes, oatmeal, smoothies, etc. Vite Restore is 100% Pure Whey Protein Isolate using only FIVE ingredients (that you can pronounce) and comes from Grass Fed cows. Simple Organic Ingredients.
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Find out more about Vite Restore at http://www.vitenutrition.com/restore. And please follow us on Facebook and Instagram to stay up to date including recipes using Vite Restore.